Dotec

Snakeware stimulates lead generation for ergonomic lifting aids worldwide

The experiences at all online touchpoints ensure the best customer journey

UX/UI design Front-end Back-end Brandstrategy

dotec.nl

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Monthly reach in Google

Most used browser: Chrome

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Desktop visitors

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Traffic from number of countries

The challenge

Dotec was founded by the father of Wouter and JanMaarten Verhagen, who together have been at the helm of this beautiful and innovative family business with ergonomic lifting aids for the manufacturing industry for several years.

The focus at the start of the cooperation was on improving SEO aspects, in combination with website development. We then started with data-driven online marketing with the main challenge of identifying relevant search terms and providing insight into the website performance.

Thanks to the intensive collaboration between Snakeware and Dotec, we achieve ambitious goals together.

The result

Since partnering with Snakeware, Dotec is performing significantly better online. What seemed simple at first with lifting aids for many different industries, turned out to be more complex to unlock the right product-market combinations online and let them experience the right customer journey.

Snakeware has proven to be flexible and responsive to these market conditions. With ease of use as a unique selling point and a targeted approach, we generated more visits and more leads.

The collaboration

Snakeware actively contributes to achieving Dotec's goals by providing innovative digital solutions that increase efficiency and optimize overall lead generation. Thus, we identify maximum opportunities for growth and improvement. And so Snakeware is a valuable partner for Dotec by constantly innovating and providing customized solutions that strengthen its competitive position and increase customer satisfaction.

The road to success

The collaboration between Dotec and Snakeware remains focused on achieving sustainable success in the digital environment, worldwide. Through the collaboration, Dotec and Snakeware inspire each other, which leads to high-quality leads.